Productivity tool Toggl has a successful blog that ranks really well and yet it doesn’t read like a typical collection of SEO guides and listicles. It does a fantastic job at meeting search intent without keyword stuffing and knows how to create blog posts that stand out.
Toggl now also offers Toggl Track, a time-tracking tool. It has dedicated a separate section of its site to Track, which is also highly optimized without it coming across as unnatural. Just have a look at some of these free tools: